A pitch deck is simply a slideshow or presentation that is designed to pitch your company, your services or your products to a select audience. A pitch deck, when done correctly, is a powerful tool that can help you get additional funding from new investors. Whether you’re raising money for the seed round or series A, B, C, and so on, a well-designed and well-presented pitch deck can help your company grow.
Pitch decks are made with presentation software such as PowerPoint, Google Slides, Keynote, Prezi, and many more. However PowerPoint is still pretty much the de facto presentation software used in many pitch decks.
Why it matters?
There’s no shortage of startups looking for investor funding. They want to get the best bang for their buck, so to speak. So, if you want to receive a check made out to your startup, then you need to hook their attention from the get-go. Otherwise, they’ll eventually end up funding somebody else!
A strong introduction will leave them wanting to know more about your company and what you can do to help them reach their financial goals.
What documents are needed?
While researching and creating your pitch deck, include following information
Company, mission & vision
Problem statements and solutions
Market analysis & Competitive Advantages
Road map and Financial Forecasts
Product and its USP
How it helps?
Communicate what you do and that your company fits into their investment mandate/investment interests
Elicit preliminary interest in your company from investors, so they want to know more
Opportunity to showcase your business and team on softer metrics
We ensure that the startup's branding is one of our priority in the pitch deck, which ensures continuity in brand positioning. We even ensure the basics of typography are followed in every single slide. We usually focus on showcasing your business model, giving a brief idea about yout monetization strategy, and present the whole idea of your start-up in a creative way.
Just like a storybook every pitch deck should have action and excitement in it. So we try to include much detailing and illustrations in an interesting way to get the person who is reading on our side! We work hard and creatively so that by the end of your pitch deck the audience care about your venture. In short, we present your startup in such an eye-catching way with creative illustration and information that investors or any audience would love to go through it!
With implement basics of interaction design to pitch decks ensuring key metrics and points are in focus and eyes are automatically drawn to them. We focus on data highlighted by great illustrations and well-curated images, yes that's where we give our time as well, ensuring its not only numbers but also a great design to impress.
We work closely with many investors and startups, resulting in the valuable experience of information sought by potential investors. We understand that not all pitch decks are the same because every industry has different approaches to evaluating a proposal, so we have an industry-specific approach to information delivery.